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Digital Optimization - "How-Tos"
Client

U.S. subsidiary of one of the 10 largest insurance companies worldwide 

Skills

Beta Testing, Process Flows, Tutorial Creation, LMS Administration, Video

Challenges

I joined a large, fast-paced project that was already in progress, but quickly acclimatized to the project optimization flow and utilized my prior insurance experience to get up to speed quickly. I soon found myself deeply involved in UX suggestions and active in flow analysis meetings

Role

Instructional Designer assigned to Access and Umbrella Digital Optimization Team

Tools

Camtasia, Home Grown Authoring System

Audience

Underwriters and Underwriter Assistants

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Short and Engaging Internal Marketing Video

During the project, the U.S. department head commended my clear training videos and tasked me with creating an engaging marketing video to boost project enthusiasm

Project Background

The context of my involvement was a 25-member insurance automation transformation project, where I was engaged as one of three instructional designers. We were tasked with improving the 'quote to bind' process for excess underwriting. Instead of using industry-standard solutions such as Duck Creek Automation software, the company decided to implement a unique, custom-made in-house solution

My Role

My participation began during the Iteration or Construction phase, and my responsibilities were multifaceted. From performing rigorous testing of the system to suggesting UX enhancements, I also monitored the various development segments to ensure seamless progress

Producing Educational Content

IA major component of the project was preparing 25 "How To" videos, each detailing the procedures for completing individual project phases. Regular consultations were essential with Business Analysts and Process Flow experts to keep myself updated about any changes in the project and to understand how these shifts would influence our training strategy

Recognition and Extra Assignment

My work caught the attention of the President of the U.S. subsidiary, who approved my performance after viewing one of the 'How to' videos I'd developed using Camtasia. This led to an additional assignment: scripting and producing a short internal marketing video to highlight the benefits of the project. The President's appreciation for the clarity and simplicity evident in our training materials provided a rewarding conclusion to this project

Camtasia/Descript Video Process
The production process began with the utilization of raw video in Descript for AI transcription and editing. The next was adding intros/outros and supplemental footage (B-roll) using Camtasia.  After this, the final videos were uploaded to SharePoint
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